Inside the FlexFeet footwear store in Shikohabad, Uttar Pradesh

About FlexFeet

We are an Indian men's footwear retailer and wholesale supplier based in Shikohabad, Uttar Pradesh — selling sneakers, running, casual, formal and sports shoes on the two things a shopper can actually check: the fit and the price.

Who we are

FlexFeet has been trading footwear from Shikohabad, Uttar Pradesh since 2019. We started by supplying shoes to retailers across north India, and we still do — the wholesale side of the business is what keeps our buying volumes, and therefore our prices, where they are. The storefront you are reading came later, and it sells the same footwear directly to shoppers at the same margins.

Our catalogue covers everyday men's footwear rather than any one niche: sneakers, running shoes, casual shoes, formal leather shoesand sports shoes, listed in UK sizes. Every pair is described by what it is built for and what it costs.

You will notice we do not put brand names on our listings. We describe footwear by type, construction, colour and size instead, and we let the size guide and the price do the arguing. It is a deliberate choice, and the FAQ explains it in more detail.

Why shop with FlexFeet

Four commitments that shape every listing on the site.

Sizes that mean what they say

Every listing shows the UK/India sizes that pair is actually made in and which of them are in stock right now, measured against our own size guide rather than a manufacturer's chart. If you are between sizes, message us before you order and we will tell you which to take.

One price, shown in full

The price you see is the price you pay. MRP and the discount off it are printed on every product page, delivery charges appear before you confirm the order, and there is no fee that only shows up at checkout.

Judged on the shoe, not the label

We list footwear by type, build, colour and size instead of by brand. Each page tells you what the shoe is made for and what it costs, so the decision rests on the pair in front of you.

Delivered across India

Orders dispatch from our Shikohabad store to addresses nationwide — typically 2–4 working days to metros and 4–7 elsewhere, with tracking by SMS and WhatsApp. Cash on delivery is available across most serviceable PIN codes.

What we sell

Browse the full range, or jump straight to a category.

How we got here

  1. 2019

    Founded in Shikohabad, Uttar Pradesh, supplying footwear to local retailers.

  2. 2021

    Opened a dedicated wholesale division for multi-store retail partners.

  3. 2023

    Launched pan-India direct delivery with cash on delivery support.

  4. 2025

    Storefront relaunched around fit and price transparency.

2.5L+

Pairs delivered

8

Shoe types stocked

180+

Cities served

4.8/5

Average rating

Wholesale & trade supply

Our B2B division supplies footwear in bulk to retail chains, independent shoe stores, gyms, sports academies and corporate gifting buyers across India, from 25 pairs upward.

Open a trade account

Minimum order

From 25 pairs, with scaled tiers for multi-location retailers.

GST invoicing

Compliant B2B tax invoices on every order for input credit claims.

Dedicated manager

One point of contact for ordering, logistics and account management.

Fast dispatch

Priority dispatch from our Shikohabad store.

Trade enquiries: support@flexfeet.in

What our customers say

Feedback from shoppers and retail partners.

Ordered running shoes on Thursday and they were on my doorstep by Saturday. Exactly the size the chart promised — no guesswork.
Ananya Rao
Marathon hobbyist
Bengaluru
I run two shoe stores. The wholesale team keeps my shelves stocked at a price point my customers actually buy at, with clean GST invoices every month.
Rohit Malhotra
Retailer, 2 stores
Shikohabad
What sold me was the honesty about fit. The size guide put me in the right pair on the first try.
Mahesh Nair
Everyday shopper
Kochi
Comfortable, well made for the money, and the pair has held up through a full monsoon of commuting.
Imran Sheikh
Everyday shopper
Ahmedabad
Simple checkout, clear pricing, and the pair turned up when they said it would. That is most of what I want from a shoe shop.
Pravin Desai
Everyday shopper
Pune
Their team actually picks up the phone. Bulk pricing was transparent and my first order shipped pan-India without a hitch.
Vikram Anand
New retail partner
Jaipur

Contact us

Questions about an order or a size? Our team answers in English and Hindi — call or WhatsApp us and we will sort it out directly. The FAQ covers the common ones already.

FlexFeet

Station Road, Shikohabad, Uttar Pradesh 283141India